How COVID strengthens Shifting Gears
CHF was obliged to postpone our Shifting Gears Australasian summit to March 18-19 next year --- and transform it to a virtual event --- because of COVID. Yet the influence of COVID has made our conference theme of consumer leadership and experience and consumers as agents of change more timely and relevant.
Rarely does a health crisis impact on an entire society in the way COVID has. It has made many more consumers take an active role in their own health care, like wearing masks and taking more hygiene measures. Governments have been urged to involve the community in decision-making more, the medical science community has recognised the importance of communicating to consumers on risks and therapies. ...